WELCOME TO A
BLOG TO INSPIRE AND DELIGHT

BUSINESS FAILURE INNOVATION

FAILING TO INNOVATE: THE RELATIONSHIP BETWEEN RISK, FAILURE & RESILIENCE

BRAND AUTHENTICITY: BARBIE, KEN, & TAYLOR PART III

A CUSTOMER EXPERIENCE MASTERCLASS COURTESY OF TAYLOR SWIFT. PART II: TAYLORGATING

WHAT TAYLOR SWIFT CAN TEACH YOUR BRAND PART I: SWIFTONOMICS

consumer post pandemic PTSD intrusive thoughts

SILENT SCARS: UNDERSTANDING CUSTOMER & SOCIETAL POST-PANDEMIC PTSD

ROBOT WARS & THE CUSTOMER EXPERIENCE: WHEN AUTOMATION GOES WRONG

Taylor Swift-Branding masterclass

A TAYLOR SWIFT TRIBAL BRANDING MASTERCLASS: YOU’RE THE PROBLEM

5 THINGS YOUR BUSINESS COULD LEARN FROM LOVE

MAKE YOUR CUSTOMERS FEEL GOOD: THE GIFT OF BLUE MONDAY

christmas customer experience

THE 3 GHOSTS OF CHRISTMAS CX

CUSTOMER INTIMACY: 6 WAYS TO ATTAIN A DEEPER CUSTOMER CONNECTION

4 dimension future customer experience

THE 4TH DIMENSION: THE NEXT FRONTIER OF CUSTOMER EXPERIENCE

harnessing the power of network

HARNESSING THE POWER OF THE NETWORK

2 consumers using VR glasses to navigate in the metaverse

MASTERING THE METAVERSE: WHY CONSUMERS ARE READY

THE WISE MIND MANAGER: 5 WAYS TO INCREASE YOUR EMOTIONAL INTELLIGENCE (EQ)

what tiptok can teach about collaboration on consumerism

FROM PASSIVE TO ACTIVE CONSUMERISM: WHAT TIKTOK CAN TEACH US ABOUT COLLABORATION

walking on mud, Ken Hughes talks about the innovation sludge and the secret for personal creativity

ESCAPING THE INNOVATION SLUDGE: THE SECRET TO PERSONAL CREATIVITY AND INNOVATION

LOVE IS A VERB PART III: SPEAK THEIR LANGUAGE

LOVE IS A VERB PART II: CUSTOMER EXPERIENCE & RELATIONSHIP

LOVE IS A VERB PART ONE: 5 THINGS YOU NEED FOR A HEALTHY CUSTOMER RELATIONSHIP

I KNOW WHAT YOU NEED THIS SUMMER: 5 THINGS YOUR CUSTOMER’S CRAVE

THE PSYCHOLOGY OF SURVIVAL PART II: POST-EXPOSURE TRAUMA & CUSTOMER EXPERIENCE

THE PSYCHOLOGY OF SURVIVAL: THE NEED FOR RESILIENCE

THE BIG TAKE BACK: THE PSYCHOLOGY OF CONSUMER RECOVERY PART II – DESPAIR, DESIRE & DEMAND

5 THINGS YOUR BUSINESS CAN LEARN FROM MAKING PANCAKES

HOW TO HOST A GREAT VIRTUAL EVENT

THE BIG TAKE BACK: THE PSYCHOLOGY OF RECOVERY (PART 1)

RELEASE YOUR INNER CHAOS NINJA

a woman with circles of fire

A CIRCULAR SOLUTION TO THE COVID CRISIS

the queue experience

LINING UP FOR SUCCESS: THE PSYCHOLOGY OF THE QUEUE

3 strategies for change in business

YOUR 3 CHOICES IN SURVIVING CHANGE

EMOTIONAL ENGAGEMENT: CONNECTING WITH THE COVID19 CONSUMER (PART 2)

NOW, THEN & WHEN: THE 3 PHASES OF COVID19 CONSUMER RECOVERY (PART 1)

THE CAPTIVE ECONOMY: WHAT NEXT FOR THE COVID-19 CONSUMER

THE TOILET PAPER APOCALYPSE: THE CONSUMER PSYCHOLOGY BEHIND THE PANIC

FREE FALL: LIFE AFTER A NEAR DEATH EXPERIENCE

BLACK FRIDAY: 5 THINGS DRIVING THE RETAIL EXPERIENCE

SWIPE RIGHT FOR RELEVANCE: WHAT TINDER CAN TEACH YOUR BUSINESS

BEYOND CUSTOMER EXPECTATIONS: THE 5 LAYERS OF PRODUCT

THE JOY OF CX

CONNECTION 3.0: ABSOLUTE CONNECTIONS

RETAIL’S FANTASTICAL TRANSFORMATION

WHAT ST. PATRICK CAN TEACH YOUR BUSINESS

5 THINGS ABOUT CUSTOMER EXPERIENCE YOUR SKI INSTRUCTOR CAN TEACH YOU

MAN & THE MACHINE: PART II – TRUST ME, I’M A ROBOT

MAN & THE MACHINE: PART I – THE ROBOTS HAVE ARRIVED

CHRISTMAS CRACKERS: MY TOP 10 CHRISTMAS CAMPAIGNS 2018

MY TOP 5 CHRISTMAS CAMPAIGNS 2017

HALLOWEEN: WHY RISK IS ESSENTIAL FOR INNOVATION

TOM PETTY & THE BLUE DOT CONSUMER

FEEL THE FORCE: OBESITY, ETHICS AND CONSUMER CHOICE

FORGET MILLENNIALS, GEN Z IS THE FUTURE: 5 THINGS TO THINK ABOUT

FACE YOUR FEARS: HOW YOUR BUSINESS WILL SURVIVE DISRUPTION

THINGS YOUR BRAND CAN LEARN FROM EASTER

STORYTELLING: DOES YOUR BRAND EVEN EXIST?

POWER TO THE PEOPLE: PEER-TO-PEER AND CUSTOMER EXPERIENCE

THE HEALTHCARE CUSTOMER EXPERIENCE: RAGE AGAINST THE MACHINE

BRING YOUR CUSTOMER EXPERIENCE TO LIFE: A CONNECTED CHRISTMAS

THE PEER-TO-PEER ECHO CHAMBER: BLINDSIDED BY YOUR OWN OPINIONS

TREXIT AND THE POWER OF THE PEER NETWORK

ORCHESTRATED FRICTION: STOP TREATING YOUR CUSTOMERS LIKE CIRCUS ANIMALS

DOES THIS HURT? CREATING FRICTIONLESS CUSTOMER EXPERIENCE

4 PILLARS YOUR CUSTOMER EXPERIENCE NEEDS

EFFECTIVE POS: MAKE A SPLASH NOT A RIPPLE

THE SHARING ECONOMY: WHAT’S MINE IS YOURS

HOW TO OPTIMISE YOUR CUSTOMER EXPERIENCE WITH A GOLDFISH

GOOGLE V JESUS: SILICON VALLEY OR SANDALS?

MAKE YOUR CUSTOMERS CRY TEARS OF JOY THIS CHRISTMAS

WHAT YOUR BUSINESS CAN LEARN FROM A PUSH UP BRA

THINKING WITH THE BOX

WHY YOU NEED A PAIR OF SPARKLY RED HEELS

IRRELEVANCE: LEARNINGS FROM A 9 YEAR OLD

WHEN PERSONALISATION GETS CREEPY

HOW TO BREAK UP WITH YOUR CUSTOMERS

HOW DID WE GET SO OLD?

WHY YOUR BRAND SHOULD GO BOO!

MY WAY OR THE HIGHWAY: WHY PERSONALISATION IS KEY

WHY YOUR BRAND SHOULD GROW A BEARD

SHAREABLE EXPERIENTIAL EQUITY

PERSONALISED PROMOTIONS

GAMIFICATION

TEDX

keynote speaker. ken Hughes

SPEAKING 2014