A CX MASTERCLASS COURTESY OF TAYLOR SWIFT. PART II: TAYLORGATING
As Taylor Swift’s ERAS tour continues to break records and ticket availability reaches Willy Wonka Golden Ticket fervour, there are significant learnings and understandings to be gained for brands to connect with their modern consumer. As PART I of this series on Era Tour Swiftonomics stated, she has created an enviable demand for her product, one […]